Digital Marketing Communications - MKTG 2301

Learners apply the art and science of communicating in both online and offline environments as part of a marketing strategy. Learners will design creative, targeted materials using a variety of digital tools. In this course, learners demonstrate persuasive writing skills in relation to design projects. Through hands on practice, learners write for various media, platforms and audience types.

Note: Restricted to Digital Design and Digital Marketing.


This course is delivered in a classroom setting with face-to-face instruction at regularly scheduled times.
Term Duration Schedule Class Section Open Studies

Edmonton
Fall Aug. 31 - Dec. 16, 2026 Fri: 08:00 - 11:00 am
 42379 A01 No
Fall Aug. 31 - Dec. 18, 2026 Tue, Thu: 02:00 - 03:30 pm
 42380 A02 No
Winter Jan. 4 - Apr. 23, 2027 Tue, Thu: 02:00 - 03:30 pm
 12434 A01 No
For each course session or class time, you can choose to attend in person, online in real-time or watch a previously recorded session.
Term Duration Schedule Class Section Open Studies

Edmonton
Winter Jan. 4 - Apr. 16, 2027 Tue, Fri: 03:30 - 05:00 pm
 12435 H02 No

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This course can be taken through one of our many programs. Read our application guide and apply now.

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